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Collection Merchandising Module

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Collection Management, and Retail Merchandising


Presentation on how San José Public Library moved from a traditional model to a customer-centric model. Learn about the pitfalls and wins that helped streamline our resources and improved our staff effectiveness. Topics include:


  • Creating a marketplace through retail merchandising
  • Promoting wayfinding and self-navigating layouts for customer self sufficiency
  • Branding your library design -- lighting, shelving, colors, display methods
  • Emphasizing comfort in the physical environment
  • Promoting better service to youth
  • De-emphasizing the service desk as the first library experience
  • Creating customer-centric zones that target key groups, such as the Family Place for young children and caregivers
  • Streamlining materials processing
  • Discussion about how this model could work at your site


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